{"id":72,"date":"2022-03-31T20:10:20","date_gmt":"2022-03-31T12:10:20","guid":{"rendered":"https:\/\/googleplayaab.com\/?p=72"},"modified":"2022-05-03T14:01:53","modified_gmt":"2022-05-03T06:01:53","slug":"%e6%89%8b%e6%8a%8a%e6%89%8b%e6%95%99%e4%bd%a0%e9%80%89google-play-aso%e5%85%b3%e9%94%ae%e8%af%8d","status":"publish","type":"post","link":"https:\/\/googleplayaab.com\/?p=72","title":{"rendered":"\u624b\u628a\u624b\u6559\u4f60\u9009Google Play ASO\u5173\u952e\u8bcd"},"content":{"rendered":"\n<p>\u5728\u7b2c\u4e00\u6b21\u4e3aApp\u51c6\u5907Google Play\u5143\u6570\u636e\u65f6\uff0c\u4f60\u53ef\u80fd\u6839\u672c\u65e0\u4ece\u4e0b\u624b\u3002\u6211\u4eec\u77e5\u9053\u8981\u8986\u76d6\u66f4\u591a\u7684\u5173\u952e\u8bcd\uff0c\u8981\u63d0\u5347\u5b83\u4eec\u7684\u6392\u540d\uff0c\u624d\u80fd\u5e26\u6765\u66f4\u591a\u7684\u6d41\u91cf\u3002\u4f46\u8981\u5199\u4ec0\u4e48\u8bcd\uff1f\u6211\u600e\u4e48\u77e5\u9053\u8fd9\u662f\u4e00\u4e2a\u597d\u8bcd\uff1f\u4e0b\u9762\u5c0f\u7f16\u5c31\u6765\u5206\u4eab\u4e00\u4e0b\u5173\u952e\u8bcd\u7684\u9009\u8bcd\u6280\u5de7\u4ee5\u53ca\u4e00\u4e9b\u5b9e\u7528\u5de5\u5177\u3002<\/p>\n\n\n\n<p><em><strong>0<\/strong><\/em><em><strong>1&nbsp;<\/strong><\/em><strong>\u6536\u96c6\u5173\u952e\u8bcd<\/strong><\/p>\n\n\n\n<p>\u9996\u5148\u6211\u4eec\u9700\u8981\u83b7\u53d6\u5927\u91cf\u548c\u4ea7\u54c1\u76f8\u5173\u7684\u5173\u952e\u8bcd\uff0c\u7136\u540e\u518d\u8fdb\u884c\u7b5b\u9009\u3002\u6211\u4e00\u822c\u4f1a\u901a\u8fc7\u4ee5\u4e0b\u51e0\u79cd\u65b9\u6cd5\u6536\u96c6\u5173\u952e\u8bcd\u3002<\/p>\n\n\n\n<p><strong>1. \u5934\u8111\u98ce\u66b4<\/strong><\/p>\n\n\n\n<p>\u60f3\u60f3\u4ec0\u4e48\u4eba\u4f1a\u7528\u4f60\u7684\u4ea7\u54c1\uff0c\u4ed6\u4eec\u4f1a\u901a\u8fc7\u641c\u7d22\u4ec0\u4e48\u8bcd\u6765\u627e\u76f8\u5173\u5e94\u7528\u3002\u5982\u679c\u505a\u672c\u5730\u5316\uff0c\u6bcf\u79cd\u8bed\u8a00\u7684\u5173\u952e\u8bcd\u90fd\u8981\u8003\u8651\u5230\u3002<\/p>\n\n\n\n<p><strong>2. \u7814\u7a76\u7ade\u54c1<\/strong><\/p>\n\n\n\n<p>\u7ade\u54c1\u7684\u63cf\u8ff0\u548c\u8bc4\u8bba\u533a\u53ef\u4ee5\u7ed9\u4f60\u5f88\u591a\u7075\u611f\uff0c\u6700\u597d\u8986\u76d6\u4ed6\u4eec\u7684\u5927\u90e8\u5206\u5173\u952e\u8bcd\uff0c\u7136\u540e\u518d\u8865\u5145\u4e00\u4e9b\u81ea\u5df1\u7684\u8bcd\u3002\u5982\u679c\u60f3\u67e5\u770b\u6bcf\u4e2a\u7ade\u54c1\u8986\u76d6\u7684\u5173\u952e\u8bcd\uff0c\u53ef\u4ee5\u7528EVA\u6570\u636e\u7684\u5173\u952e\u8bcd\u5de5\u5177\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"478\" src=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-4-1024x478.png\" alt=\"\" class=\"wp-image-73\" srcset=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-4-1024x478.png 1024w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-4-300x140.png 300w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-4-768x359.png 768w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-4-642x300.png 642w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-4.png 1501w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>\u8bc4\u8bba\u4e5f\u662f\u5173\u952e\u8bcd\u7684\u91cd\u8981\u6765\u6e90\uff0c\u5982\u679c\u662f\u65b0\u5e94\u7528\uff0c\u53ef\u4ee5\u770b\u770b\u7ade\u54c1\u7684\u8bc4\u8bba\u533a\uff0c\u7528\u6237\u90fd\u662f\u600e\u4e48\u63cf\u8ff0\u8fd9\u4e2aApp\u7684\u3002\u5e94\u7528\u4e0a\u67b6\u4e4b\u540e\u9700\u8981\u8ffd\u8e2a\u4e00\u4e0b\u81ea\u5bb6App\u7684\u7528\u6237\u8bc4\u8bba\u3002\u67e5\u770b\u8bc4\u8bba\u4e5f\u53ef\u4ee5\u7528EVA\u6570\u636e\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"785\" src=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-5-1024x785.png\" alt=\"\" class=\"wp-image-74\" srcset=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-5-1024x785.png 1024w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-5-300x230.png 300w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-5-768x589.png 768w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-5-391x300.png 391w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-5.png 1333w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>\u4e0d\u8fc7\u4e00\u4e9b\u4e71\u4e03\u516b\u7cdf\u7684\u8bcd\u5c31\u4e0d\u7528\u52a0\u8fdb\u6765\u4e86\uff0c\u6ca1\u4eba\u4f1a\u5728Play Store\u91cc\u9762\u641c\u7d22\u8fd9\u4e9b\u8bcd\u3002\u8fd8\u6709\u62fc\u5199\u9519\u8bef\u7684\u8bcd\u4e5f\u4e0d\u8981\uff0c\u4f60\u4e0d\u53ef\u80fd\u628a\u5b83\u4eec\u653e\u5230\u5143\u6570\u636e\u91cc\u3002<\/p>\n\n\n\n<p><strong>3. Google Adwords<\/strong><\/p>\n\n\n\n<p>Google AdWords\u91cc\u6709\u4e00\u4e2a\u201c\u5173\u952e\u8bcd\u89c4\u5212\u5e08\u201d\uff0c \u8f93\u5165\u4f60\u7684\u5173\u952e\u8bcd\u540e\uff0c\u4f1a\u51fa\u73b0\u4e00\u4e9b\u76ee\u6807\u5173\u952e\u8bcd\u548c\u5173\u8054\u5173\u952e\u8bcd\uff0c\u5e76\u4e14\u6709\u9884\u4f30\u7684\u5e73\u5747\u6bcf\u6708\u641c\u7d22\u91cf\uff0c\u4ee5\u53ca\u7ade\u4e89\u7a0b\u5ea6\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"407\" src=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-6-1024x407.png\" alt=\"\" class=\"wp-image-75\" srcset=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-6-1024x407.png 1024w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-6-300x119.png 300w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-6-768x305.png 768w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-6-754x300.png 754w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-6.png 1501w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>4. EVA\u6570\u636e<\/strong><\/p>\n\n\n\n<p>EVA\u6570\u636e\u6709\u4e00\u4e2a\u300c<strong>\u5b9e\u65f6\u641c\u7d22<\/strong>\u300d\u529f\u80fd\uff0c\u4f60\u641c\u7d22\u67d0\u4e00\u4e2a\u5173\u952e\u8bcd\u4e4b\u540e\uff0c\u5b83\u4f1a\u7ed9\u51fa\u4e00\u4e9b\u76f8\u5173\u5173\u952e\u8bcd\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"345\" src=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-7-1024x345.png\" alt=\"\" class=\"wp-image-76\" srcset=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-7-1024x345.png 1024w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-7-300x101.png 300w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-7-768x259.png 768w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-7-850x287.png 850w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-7.png 1498w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>5. Google Trends<\/strong><\/p>\n\n\n\n<p>Google trends\u53ef\u4ee5\u67e5\u770b\u8c37\u6b4c\u641c\u7d22\u5f15\u64ce\u7684\u8bcd\u6c47\u70ed\u5ea6\uff0c\u6700\u5927\u503c\u4e3a100\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"474\" src=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-8-1024x474.png\" alt=\"\" class=\"wp-image-77\" srcset=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-8-1024x474.png 1024w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-8-300x139.png 300w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-8-768x355.png 768w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-8-648x300.png 648w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-8.png 1487w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>\u4e0b\u65b9\u6709\u4e2a\u76f8\u5173\u67e5\u8be2\u4e5f\u4f1a\u63a8\u8350\u4e00\u4e9b\u5173\u952e\u8bcd\uff0c\u4e0d\u8fc7\u7528\u6237\u5728\u641c\u7d22\u5f15\u64ce\u548c\u5728App Store\u7684\u641c\u7d22\u4e60\u60ef\u8fd8\u662f\u6709\u533a\u522b\u7684\uff0c\u8fd9\u4e2a\u53ef\u4ee5\u4f5c\u4e3a\u53c2\u8003\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"606\" src=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-9-1024x606.png\" alt=\"\" class=\"wp-image-78\" srcset=\"https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-9-1024x606.png 1024w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-9-300x178.png 300w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-9-768x454.png 768w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-9-507x300.png 507w, https:\/\/googleplayaab.com\/wp-content\/uploads\/2022\/03\/image-9.png 1460w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><em><strong>02&nbsp;<\/strong><\/em><strong>\u7b5b\u9009\u5173\u952e\u8bcd<\/strong><\/p>\n\n\n\n<p>\u5728\u5f97\u5230\u4e00\u4e2a\u5173\u952e\u8bcd\u5217\u8868\u4e4b\u540e\uff0c\u5c31\u5f97\u770b\u770b\u8fd9\u4e9b\u8bcd\u503c\u4e0d\u503c\u5f97\u52a0\u5165\u5143\u6570\u636e\u4e2d\uff1f\u6211\u4eec\u53ef\u4ee5\u4ece\u4e09\u4e2a\u7ef4\u5ea6\u7b5b\u9009\u5173\u952e\u8bcd\u3002<\/p>\n\n\n\n<p><strong>1. \u76f8\u5173\u6027<\/strong><\/p>\n\n\n\n<p>\u9009\u62e9\u548c\u4f60\u7684\u4ea7\u54c1\u9ad8\u5ea6\u76f8\u5173\u7684\u5173\u952e\u8bcd\uff0c\u5982\u679c\u67d0\u4e2a\u8bcd\u6d41\u91cf\u5927\u4f46\u548c\u4f60\u7684\u5e94\u7528\u6ca1\u591a\u5927\u5173\u7cfb\uff0c\u5c31\u7b97\u7528\u6237\u901a\u8fc7\u8fd9\u4e2a\u8bcd\u641c\u7d22\u5230\u4e86\u4f60\u7684App\u4e5f\u4e0d\u4f1a\u53bb\u4e0b\u8f7d\uff0c\u5c31\u4e0d\u8981\u52a0\u8fdb\u53bb\u5360\u5730\u65b9\u4e86\u3002<\/p>\n\n\n\n<p><strong>2. \u641c\u7d22\u91cf<\/strong><\/p>\n\n\n\n<p>\u641c\u7d22\u91cf\u53ef\u4ee5\u901a\u8fc7Google AdWords\u7684\u5173\u952e\u8bcd\u89c4\u5212\u5e08\u67e5\u770b\u3002\u6309\u7406\u6765\u8bf4\u5f53\u7136\u662f\u641c\u7d22\u91cf\u8d8a\u5927\u7684\u8bcd\u8d8a\u597d\uff0c\u4f46\u662f\u4f5c\u4e3a\u4e00\u4e2a\u65b0\u5e94\u7528\uff0c\u4f60\u662f\u73a9\u4e0d\u8fc7\u5934\u90e8\u5e94\u7528\u7684\uff0c\u6211\u4eec\u4e5f\u9700\u8981\u7ed3\u5408\u7ade\u4e89\u96be\u5ea6\u53bb\u9009\u62e9\u3002<\/p>\n\n\n\n<p><strong>3. \u7ade\u4e89\u96be\u5ea6<\/strong><\/p>\n\n\n\n<p>\u8fd9\u4e2a\u6307\u6807\u4e5f\u53ef\u4ee5\u53c2\u8003Google AdWords\u5173\u952e\u8bcd\u89c4\u5212\u5e08\u7684\u6570\u636e\uff0c\u7ade\u4e89\u96be\u5ea6\u8d8a\u4f4e\uff0c\u8bf4\u660e\u8fd9\u4e2a\u8bcd\u7684\u8868\u73b0\u6548\u679c\u8d8a\u597d\u3002<\/p>\n\n\n\n<p>\u4e0d\u8981\u53bb\u9501\u5b9a\u4e00\u4e9b\u6d41\u91cf\u5f88\u5927\u7684\u70ed\u95e8\u5173\u952e\u8bcd\uff0c\u8fd9\u4e9b\u8bcd\u90fd\u88ab\u5934\u90e8\u5e94\u7528\u5360\u636e\uff0c\u7ade\u4e89\u96be\u5ea6\u9ad8\u3002\u5c31\u7b97\u5b83\u6d41\u91cf\u518d\u5927\uff0c\u4f60\u7684\u6392\u540d\u4e0a\u4e0d\u53bb\u4e5f\u767d\u642d\uff0c\u6ca1\u4eba\u80fd\u770b\u5230\u4f60\u7684App\uff0c\u6240\u4ee5\u65b0\u5e94\u7528\u6700\u597d\u8003\u8651\u7528\u957f\u5c3e\u5173\u952e\u8bcd\u3002<\/p>\n\n\n\n<p>\u4ec0\u4e48\u662f\u957f\u5c3e\u5173\u952e\u8bcd\uff1f\u6bd4\u5982screen recorder\u662f\u6838\u5fc3\u5173\u952e\u8bcd\uff0cscreen recorder app free\u3001screen recorder app downloading\u5c31\u662f\u4ed6\u7684\u957f\u5c3e\u5173\u952e\u8bcd\u3002<\/p>\n\n\n\n<p>\u6211\u4eec\u53ef\u4ee5\u628a\u7ade\u54c1\u7684\u5173\u952e\u8bcd\u60f3\u529e\u6cd5\u4f5c\u4e3a\u81ea\u5df1\u7684\u957f\u5c3e\u8bcd\uff0c\u8fd9\u6837\u4f60\u7684App\u6709\u53ef\u80fd\u5728\u7ade\u54c1\u8be6\u60c5\u9875\u7684\u540c\u7c7b\u578b\u5e94\u7528\u4e2d\u51fa\u73b0\u3002<\/p>\n\n\n\n<p>\u5f53\u7136\u5173\u952e\u8bcd\u4f18\u5316\u662f\u4e00\u4e2a\u957f\u671f\u7684\u8fc7\u7a0b\uff0c\u5e76\u4e0d\u662f\u8bf4\u4e0a\u67b6\u4e4b\u540e\u5c31\u53ef\u4ee5\u4e0d\u7528\u7ba1\u4e86\u3002\u4e0d\u597d\u7684\u8bcd\u8981\u6362\u6389\uff0c\u540c\u65f6\u4e5f\u8981\u8ffd\u8e2a\u4e00\u4e9b\u597d\u7684\u5173\u952e\u8bcd\u8865\u5145\u8fdb\u5143\u6570\u636e\u4e2d\uff0c\u4e0b\u6b21\u6211\u4eec\u518d\u804a\u5173\u952e\u8bcd\u7684\u8ffd\u8e2a\u548c\u4f18\u5316\u6280\u5de7\u3002<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5728\u7b2c\u4e00\u6b21\u4e3aApp\u51c6\u5907Google Pla [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":151,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[32,33,34,35],"class_list":["post-72","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-31","tag-aso","tag-33","tag-34","tag-35"],"_links":{"self":[{"href":"https:\/\/googleplayaab.com\/index.php?rest_route=\/wp\/v2\/posts\/72","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/googleplayaab.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/googleplayaab.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/googleplayaab.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/googleplayaab.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=72"}],"version-history":[{"count":1,"href":"https:\/\/googleplayaab.com\/index.php?rest_route=\/wp\/v2\/posts\/72\/revisions"}],"predecessor-version":[{"id":79,"href":"https:\/\/googleplayaab.com\/index.php?rest_route=\/wp\/v2\/posts\/72\/revisions\/79"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/googleplayaab.com\/index.php?rest_route=\/wp\/v2\/media\/151"}],"wp:attachment":[{"href":"https:\/\/googleplayaab.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=72"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/googleplayaab.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=72"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/googleplayaab.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=72"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}